liberal media - a definition

The so-called ‘liberal’ media has a very good understanding of the following principles of misdirection and ‘persuasion’.

The first principle is that any lie can be made to sound like the truth if yelled loud enough and long enough. For instance, it is easy to make the accusation that anyone is a ‘racist’. Then, once you have established the idea into your readers minds, then at every available instance from that time on, you repeat the accusation very loudly even if there has been nothing done that even remotely resembles racism. It is enough to recite examples of other people (totally unrelated to the person being accused) who had racist ideas and simply suggest that there ‘could be’ a similarity.

The second principle is that if you sling enough dirt and dirty feces at anyone, there is the possibility that something may stick. When employing this principle, it is necessary for the ‘slinger’ to pay close attention to the impact the feces are having on the victim. If there are no feces sticking to the victim, then the ‘slinger’ must quickly move on to slinging different smelling feces. This principle works well in conjunction with the third principle mentioned next.

The third principle is to ensure that every day, there is some new accusation. Again, it does not need to have any relationship to truth or reality. The purpose is to create a psychological ‘smell’ around the victim that will instill one’s readers with the impression that there must be something wrong with the victim, because ‘everything about the person is negative’.

The fourth principle is to totally dismiss and ensure that nothing positive about the victim is ever published. This is important because reporting something positive might very well diminish the effects produced when using principle three above.

The fifth principle is to attribute motives to the victim which are guaranteed to produce a negative evaluation of the victim. The classic example of this was when Clinton demeaned Trump by saying with a mocking tone, ‘We all know what making America great again means.”, with the obvious implication that Trump is a racist. Since you all know that Clinton used exactly the same words when he was President, it is ridiculous to think that Clinton’s use of the phrase was ‘good’ while Trump’s use of the phrase was ‘racist’.

The last principle is to have a ready list of hateful names and labels to brand the victim with. It really makes no difference if there is any truth inherent in the name calling, but the labels must be used to generate an unreasoning hatred of the victim. Of course, the same list can be used to attack anyone different than the writer, or holding different views than the writer.